Backfire: Carly Fiorina's High-Stakes Battle for the Soul...

Backfire: Carly Fiorina's High-Stakes Battle for the Soul of Hewlett-Packard

Peter Burrows
이 책이 얼마나 마음에 드셨습니까?
파일의 품질이 어떻습니까?
책의 품질을 평가하시려면 책을 다운로드하시기 바랍니다
다운로드된 파일들의 품질이 어떻습니까?
An insider's look at the internal turmoil at one of the world's premier high-tech companiesThis is the inside story of Hewlett-Packard Company's struggle to regain its former glory, and of the high-stakes battle between CEO Carly Fiorina and family scion Walter Hewlett over how best to achieve that goal. For decades, HP was admired not only for its innovative products and soaring stock price, but for its egalitarian corporate culture and father-knows-best integrity. Backfire explains how the company fell on hard times, recounts the historic decision that made Fiorina the world's top-ranking female executive, and brings to life the backlash that resulted when she tried to impose her charismatic salesmanship on the aging icon. Top BusinessWeek journalist Peter Burrows gives the dramatic blow-by-blow of Hewlett's effort to kill Fiorina's most controversial move of all, her $19 billion purchase of rival Compaq Computer. Fiorina won by a whisker, after the most expensive proxy fight in history and a dramatic lawsuit that accused the company of illegally fixing the vote. This gripping, ongoing story includes fascinating personalities and dramatic boardroom and courtroom drama.Peter Burrows (Alameda, CA) has been a technology reporter for BusinessWeek for nine years and has covered the HP saga from the start. The department editor for BusinessWeek's computer coverage, he has been the principal chronicler of Fiorina's tenure at HP, and has written three cover stories on the subject. He has also written numerous other cover stories, including looks at Steve Jobs's Apple Computer and Sun Microsystems' Scott McNealy.
년:
2003
판:
1
출판사:
Wiley
언어:
english
페이지:
304
ISBN 10:
0471465046
ISBN 13:
9780471465041
파일:
PDF, 960 KB
IPFS:
CID , CID Blake2b
english, 2003
온라인으로 읽기
로의 변환이 실행 중입니다
로의 변환이 실패되었습니다

주로 사용되는 용어